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At a guess I think the printing method would be digital print however as its fabric I can't be entirely sure.
The tone of voice is quite light hearted and suited to a laid back audience who would appreciate this. They would interact with these by simply lying on or underneath in the case of the quilt cover.
Product and range- these work as a range as they include different bed products with a consistent style throughout, same theme you can tell they work as a range.
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